How Are You Lighting It Up Blue?

April is Autism Awareness Month, and we are excited to know how you are bringing awareness to your community! From our home, New York, all the way to Sydney, Australia, each April 2nd marks the day communities all around the world honor the significance of Autism Spectrum Disorder. In commemoration of the UN-sanctioned World Autism Awareness Day, many iconic landmarks, hotels, sporting venues, museums, and bridges within thousands of communities take part to Light It Up Blue, as an initiative to raise awareness about autism.

Help us spread awareness for autism by sharing with us your photos of how you’re Lighting It Up Blue on April 2nd. Send them to us on Facebook or pin them up on Pinterest and mention @DifferentRoads in the caption, or share them on Twitter with #LightItUpBlue and mentioning @Difflearn in your tweet! If you’re preparing with other ways to spread awareness, let us know, as well!

Ideas to spread awareness among your family and friends:

  • Wear blue – Incorporate blue into your outfits for the month of April, starting on April 2nd. Encourage your relatives, friends, and co-workers to do the same.
  • Light your home up blue – Get blue light bulbs for your front porch light or outdoor lights.
  • Post blue online – Share photos of Autism Awareness icons on all your social networks.

Ideas to spread awareness in schools:

  • Educate students and faculty – Hold an assembly on autism and invite an expert in the field to talk with the student body.
  • Organize a fundraiser – Seek out donations from families of students and faculty to contribute to the efforts autism-related organizations such as Autism Speaks.
  • Bake – Have a “blue bake sale” and sell baked goods decorated with blue and symbols related to autism.

For more information on the Light It Up Blue initiative and how to do your part in Autism Awareness, visit Autism Speaks.

World Autism Awareness Day

In recognition of World Autism Awareness Day, UN Secretary-General Ban Ki-moon noted that early interventions can make a tremendous impact on the lives of children with autism.

With the number of children affected with autism being reported as high as 1 in 50, there is an urgent need to ensure that children are given a proper diagnosis along with early intervention and behavioral therapy that will make a difference in their lives. Our products are geared towards educating and empowering children at every step, from early intervention to school-age programs.

In honor of World Autism Awarness Day and Autism Awareness Month, Different Roads is thrilled to offer 25% off storewide today through April 4.*  To redeem your savings, please enter the Promo Code WAA13D at or call us at 800-853-1057 to place your orders.


*Sale does NOT apply to the following products: VB-MAPP Assessment Kits (DRK 700, DRK 701), ABLLS-R Assessment Kits (DRK 702, DRK 703), 10- and 25-packs of VB-MAPP Protocols (DRB 682, DRB 683).*

WAA13D Sale runs from April 2, 2013 through April 4, 2013 at midnight EST.

**This promotion cannot be applied to previous orders.**

 The coupon code must be entered during checkout to receive offer. Offer only applies to selected products and not those currently on sale. Your order must be placed during the time of the World Autism Awareness Day Sale to qualify for this special offer. This promotional offer may not be combined with any other promotional or discount offers.

What Goes Together? App Giveaway Sweepstakes

Win a free copy of our App: What Goes Together?

We’ll be giving away 10 free copies of our App as part of our month of promotions in honor of Autism Awareness Month.

 Enter our Sweepstakes by visiting

Winners will be chosen at random on April 6, 2012 at 11:59 pm EST. Winners will be notified by email on Monday, April 9.

What Goes Together? is an interactive game develops language, discrimination, and reasoning skills in young learners. Clear,  colorful images of everyday objects promote an understanding of functions and the relationships between items that children encounter on a daily basis. With built-in reinforcement and error correction, this game provides a solid foundation in building critical expressive and receptive language skills.






Walks for Autism

With Autism Awareness Month just around the corner, there are loads of walks to raise awareness and money. Here are just a few across the country. We encourage everyone to participate! Let us know about any others going on near you.

Organization for Autism Research (OAR)

Whether you are a runner, walker, donor or volunteer, your contribution makes you part of OAR’s Run for Autism team and helps create awareness for the cause.  When you raise money for OAR’s autism research, more than $.87 of every dollar you raise will directly fund research studies that help answer some of autism’s most pressing questions.

Run for Autism 2011 Events Schedule:

March 20, 2011- New York City Half Marathon 

April 16, 2011- Blue Ridge Marathon and Half Marathon 

May 14, 2011- Rite Aid Cleveland 5K presented by OAR  

May 15, 2011- Dick’s Sporting Goods Pittsburgh Marathon, Half Marathon & Marathon Relay 

May 15, 2011- Chloe K 5K Run Rock Ride  

May 15, 2011- Rite Aid Cleveland Marathon, Half Marathon and 10K 

* If the race you are interested in isn’t on this list, you can still run and raise money for autism research through OAR’s iRun For Autism program.  You can sign up for one of OAR’s charity partner events or any other event of your choice through their Run America and Tri for Autism programs.

For more information about these events, please visit:


Easter Seals Disability Services’ Walk With Me

April 2. 2011 (7:30am)- Grapevine Mills Mall, TX

The indoor walk will unite hundreds of Dallas/ Fort Worth area participants at Grapevine Mills Mall to raise funds for Easter Seals services, drive awareness of issues affecting the disability community, and change the lives of individuals and families living with disabilities.

For more information about this event, please visit:


Variety the Children’s Charity 5th Annual Autism Walk for Awareness, Resources, and Education

April 3, 2011- Plymouth Meeting, PA

Variety will hold its 5th annual Autism Walk in the Plymouth Meeting Mall on April 3rd to benefit Variety’s Autism Resource Center. Families, schools, companies, and individuals will join together to raise money for this resource center that provides immediate support to children and youth with autism in our community. This event also has the support of the Autism Society of America, who is proud to support Variety’s fifth annual walk for Autism.

For more information or to register for this event, please visit:


Caldwell College’s 2nd Annual 5K Run/Walk for Autism

April 16, 2011- Caldwell, NJ

Calwell College hosts this annual event to help raise public awareness of autism.  In addition, this race will help raise funds for Caldwell College’s on-campus Center for Autism and Applied Behavior Analysis.  This state-of-the-art facility allows Caldwell College to serve the needs of hundreds of individuals with autism and help them and their families to lead more satisfying and productive lives.

For more information or to register for this event, please visit:


Northwestern Pennsylvania Autism Society’s 10th Walk

April 30, 2011- Presque Isle State Park, PA

ASA-NWPA is organizing this two-mile walk to increase awareness of autism, to support national research, and to fund projects and activities for individuals with autism in our community.  Everyone is invited to participate, including the children.  You may rollerblade and bring strollers or wagons.  They’ll have the jumping inflatables (weather permitting), face painting, theme basket auction and autism merchandise booth.  Snacks and drinks will be available.  Lunch (hot dog and chips) will be provided to 1,000 participants.


For more information or to register for this event, please visit:


Walk Now for Autism Speaks

Walk Now for Autism Speaks is a fun-filled, family friendly event and is Autism Speaks’ single most powerful force to fund vital research that will lead them to the answers we need. Thousands will be united by a single cause by joining Walk Now for Autism Speaks. Participants will not only raise funds, but become a part of a fun and supportive family focused community. Participants are also welcome to join their new “Grand Club” (walkers that raise $1,000 or more).

For more information about this event, please visit:


Upcoming Walks for Autism Speaks:

2011 Walk Now for Autism Speaks: Greater Hartford

East Hartford, CT- Sunday, June 5, 2011 


2011 Walk Now for Autism Speaks: Treasure Coast
Port St. Lucie, FL – Saturday, April 2, 2011 

2011 Walk Now for Autism Speaks: West Texas
Abilene, TX – Saturday, April 2, 2011 

2011 Walk Now for Autism Speaks: Broward County
Fort Lauderdale-Davie, FL – Saturday, April 9, 2011 

2011 Walk Now for Autism Speaks: Cumberland Tri-State
Cumberland, MD – Saturday, April 9, 2011 

2011 Walk Now For Autism Speaks: Sonoma
Windsor, CA – Saturday, April 9, 2011 

To find a Walk for Autism Speaks in your neighborhood, please visit: